Opportunity Information: Apply for APS OAA 21 00001
This USAID opportunity, issued as an Annual Program Statement (APS) under the Global Development Alliances (GDA) approach, is designed to help USAID work more directly with the private sector to achieve lasting development results through markets. The central idea is that many development challenges can be addressed more sustainably when solutions are built around how real markets function, how businesses make decisions, and what incentives influence private sector behavior. USAID frames private sector engagement as both an official Agency Priority Goal and a core policy direction, and this APS is one of several mechanisms the Agency uses to put that policy into practice.
The APS emphasizes co-creation with private sector partners. Rather than USAID defining a problem and asking implementers to propose a standalone project, the intent here is to proactively bring private sector actors into the process early to jointly identify and define business and development problems or opportunities, then jointly design responses that rely on market-based approaches. In the language of the APS, "market-based approaches" is used broadly and includes market-based, market-driven, market-oriented, or market-informed solutions. The focus is on approaches that can realistically persist after USAID funding ends because they align with commercial incentives, strengthen market systems, and encourage enterprise behavior that continues to generate value.
A key point in the description is that USAID does not require use of the GDA APS for private sector engagement. USAID partners with businesses in many ways, and many collaborations would be better pursued through other solicitation types or other USAID pathways. This APS is meant for situations where the GDA process is particularly helpful: when USAID and private sector partners can jointly build an alliance that leverages each party's strengths to create both development impact and business value, and when market shaping, market facilitation, or other market-oriented interventions are a core part of the solution.
In terms of who can apply, eligibility is listed as "unrestricted," indicating a wide range of applicants may be considered. The opportunity is categorized as "Other" for both the opportunity and funding instrument type, reflecting the flexible nature of an APS and alliance-building process rather than a single, narrowly defined grant program. The CFDA (Assistance Listing) number is 98.001, and the opportunity number is APS OAA 21 00001. The original posting (creation) date is October 15, 2020, and the original closing date shown is August 31, 2023, which suggests a long open period typical of APS mechanisms where concepts may be reviewed on a rolling basis or through specified windows.
The funding information included highlights a maximum award ceiling of up to $15,000,000. The number of expected awards is not specified in the provided text, which often signals that award volume depends on the availability of funds and the quality and fit of concepts received, rather than a pre-set number of awards. Overall, the opportunity is best understood as a framework USAID can use to build partnerships that mobilize private sector capabilities, investment, and innovation alongside USAID resources, with the shared aim of producing measurable development outcomes through solutions that make sense within real-world market dynamics.
Finally, the notice encourages prospective applicants to read USAID's Private Sector Engagement (PSE) Policy closely, since this APS supports that policy but does not cover every element of it. Organizations with ideas that advance PSE but do not fit this APS are encouraged to look at other USAID solicitations (including those posted on Grants.gov and SAM.gov) or to connect with relevant USAID Missions and their Private Sector Engagement points of contact. This reinforces that GDA is one tool in a broader toolbox for partnering with the private sector, and applicants should choose the pathway that best matches their concept and partnership model.Apply for APS OAA 21 00001
- The USAID in the other sector is offering a public funding opportunity titled "Private Sector Engagement and Market-Based Development: Co-Creating and Partnering for Impact via Global Development Alliances" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 98.001.
- This funding opportunity was created on 2020-10-15.
- Applicants must submit their applications by 2023-08-31. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $15,000,000.00 in funding.
- Eligible applicants include: Unrestricted.
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Frequently Asked Questions (FAQ)
1) What is this USAID opportunity?
This is a USAID Annual Program Statement (APS) issued under the Global Development Alliances (GDA) approach. It is designed to help USAID work more directly with the private sector to achieve lasting development results through markets.
2) What is the main goal of the APS?
The main goal is to develop partnerships that produce measurable development outcomes using market-based approaches that can continue after USAID funding ends. The APS is built around the idea that development challenges are more sustainably addressed when solutions reflect how markets function and how business incentives drive behavior.
3) What does USAID mean by "market-based approaches" in this APS?
In this APS, "market-based approaches" is used broadly. It includes market-based, market-driven, market-oriented, or market-informed solutions. The emphasis is on approaches that align with commercial incentives, strengthen market systems, and encourage enterprise behavior that persists beyond the life of USAID funding.
4) How is this APS different from a typical grant solicitation?
Rather than USAID defining a problem and requesting proposals for a standalone project, this APS emphasizes co-creation with private sector partners. The intent is to engage businesses early to jointly identify business and development problems or opportunities and then jointly design market-oriented responses.
5) What does "co-creation" mean in the context of this APS?
Co-creation refers to a collaborative process where USAID and private sector actors work together early on to shape the alliance concept, define the opportunity or problem, and design an approach that creates both development impact and business value.
6) Is use of the GDA APS required for partnering with the private sector?
No. USAID notes that it partners with businesses in many ways, and many potential collaborations may be better pursued through other solicitation types or other USAID pathways. This APS is intended for situations where the GDA process is particularly helpful.
7) When is this APS the best fit?
This APS is meant for cases where USAID and private sector partners can jointly build an alliance that leverages each party's strengths to create both development impact and business value, and where market shaping, market facilitation, or other market-oriented interventions are central to the solution.
8) Who is eligible to apply?
Eligibility is listed as "unrestricted," which indicates that a wide range of applicants may be considered.
9) What type of funding instrument is this?
The opportunity and the funding instrument type are both categorized as "Other." This reflects the flexible nature of an APS and an alliance-building process rather than a single, narrowly defined grant program.
10) What is the Assistance Listing (CFDA) number and the opportunity number?
The Assistance Listing (CFDA) number is 98.001. The opportunity number is APS OAA 21 00001.
11) What is the maximum award amount under this APS?
The listed maximum award ceiling is up to $15,000,000.
12) How many awards will USAID make?
The number of expected awards is not specified in the provided information. This often indicates that the number of awards may depend on factors such as available funding and the quality and fit of concepts received.
13) When was this APS posted and what is the closing date shown?
The original posting (creation) date is October 15, 2020. The original closing date shown is August 31, 2023, which suggests a long open period typical of APS mechanisms.
14) Does this APS review concepts on a rolling basis?
The information provided indicates a long open period that is typical of APS mechanisms, where concepts may be reviewed on a rolling basis or through specified windows. The specific review approach is not detailed in the provided text.
15) What kinds of results is USAID looking for through this APS?
USAID is looking for lasting development results achieved through markets, using solutions that reflect real-world market dynamics and business decision-making, and that are likely to continue because they make commercial sense and strengthen market systems.
16) What role does the private sector play in this APS?
The private sector is intended to be engaged early and directly in jointly identifying opportunities and designing solutions. The alliance concept is meant to mobilize private sector capabilities, investment, and innovation alongside USAID resources.
17) How does this APS relate to USAID's Private Sector Engagement (PSE) Policy?
This APS supports USAID's Private Sector Engagement (PSE) Policy and is one mechanism for implementing that policy. The notice also encourages prospective applicants to read the PSE Policy closely, since the APS does not cover every element of it.
18) What if an idea advances private sector engagement but does not fit this APS?
The notice encourages organizations with ideas that advance PSE but do not fit this APS to look for other USAID solicitations (including those posted on Grants.gov and SAM.gov) or to connect with relevant USAID Missions and their Private Sector Engagement points of contact.
19) What is the overall purpose of using a GDA APS framework?
Overall, this APS serves as a framework for building partnerships that align development objectives with business incentives, with the aim of producing measurable outcomes through approaches that work within real market dynamics and can persist after USAID funding ends.
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